MY SHOPMATE is classified as Win32:PUP-gen (potentially unwanted program).
What is PUP?
PUP is crapware. MY SHOPMATE have several types of unwanted behaviour:

1. Displaying popup ads.
2. Hijacking your browser.
3. Infecting your desktop shortcuts, etc.
4. Inserting ads to the web pages.

MY SHOPMATE can redirect your browser search, collect your personal information and sell it for advertising.
MY SHOPMATE is usually hard in removing. Some people could not find uninstall program for MY SHOPMATE in the Control Panel.
Sometimes MY SHOPMATE uninstaller does not work.

How MY SHOPMATE got on my computer?

Usually you got MY SHOPMATE with as part of a bundle with another tool you downloaded from the Internet. Since MY SHOPMATE manufacturer pays software developers for distributing MY SHOPMATE within their applications, MY SHOPMATE is often included as part of the installer.
Usually, you have not only one MY SHOPMATE problem, but a bunch of similar WIN32:PUPs.

How to remove MY SHOPMATE?

Step-by-step Guide for manual removal of MY SHOPMATE:

1. Uninstall MY SHOPMATE using Windows uninstallation applet (use Add/Remove Programs or Uninstall Program or Apps & features).
2. Open Task Manager to kill all "MY SHOPMATE" related processes.
3. Use Windows search to find and remove "MY SHOPMATE" files and folders.
4. Run services.msc to disable a "MY SHOPMATE" Windows service.
5. Execute taskschd.msc to get rid of "MY SHOPMATE" scheduled tasks.
6. Open regedit.exe and delete MY SHOPMATE registry keys and values.
7. Check your shortcuts on your desktop and in the Start menu for MY SHOPMATE presence. Fix infected shortcuts.
8. Remove a virus from Google Chrome.
9. Remove a virus from Internet Explorer.
10. Remove a virus from Mozilla Firefox.
11. Clean your Recycle bin and temporary files.